How to Develop Breakthrough Services
How to Develop Breakthrough Products and Services explores several practical idea generation development methods
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Course Description :Firms must develop major innovations to prosper, but they don't know how to. However, recent research into the innovation process has made it possible to develop breakthroughs systematically. How to Develop Breakthrough Products and Services explores several practical idea generation development methods. To convey the art required to implement each of these methodologies, experts are invited to present real cases to the class.
Professor Eric von Hippel from MIT will share his experience for all businessman out there.
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Chapter #1 - The Paradigm Shift
Chapter #2 - How to Develop Breakthrough Products and Services
Chapter #3 - The Tools